About 26 Shirts
Shirts That Give Back
26 Shirts started in Buffalo, New York, in 2013 with a simple idea: What if we could take the passion people have for their favorite teams and communities and turn it into something that helps others?
Founded by #BillsMafia co-founder Del Reid, 26 Shirts began creating original, limited-edition apparel to help individuals and families facing serious health and medical challenges, as well as unexpected family emergencies. The concept was straightforward. Release a unique shirt for a limited time, bring people together around someone in need, and use a portion of the proceeds to provide meaningful financial support.
More than a decade later, that idea has grown into something we're incredibly proud of.
Together, our community has helped raise more than $2.3 million for families and charitable organizations.
And we couldn't have done any of it without the thousands of people who have purchased a shirt, shared a campaign, or helped spread the word.
How It Works
Our limited-edition campaigns feature original designs inspired by Buffalo sports, Western New York, pop culture, and the things that bring people together.
Our campaigns primarily support individuals and families facing health and medical hardships or unexpected emergencies. We also partner with select charitable organizations whose work aligns with our mission. When the campaign ends, the design is retired, though select favorites may eventually return through The Vault.
We also offer ongoing collections, including Mafia Gear, where purchases continue to support charitable organizations.
Whether you're purchasing a shirt from a current fundraiser or picking up an old favorite, you're helping us continue our mission.
More Than a Shirt
Behind every campaign is a real story. A family going through a difficult time. An organization doing important work. A community coming together to help.
We know a t-shirt can't solve every problem. But we also know that small acts of kindness, multiplied by thousands of people, can make an extraordinary difference.
That's what 26 Shirts is all about.
Calling All Artists
Are you an artist who wants to use your creativity to make a difference?
We're always interested in collaborating with talented designers. If you have an original design you'd like us to consider, we'd love to hear from you.
Artists whose designs are selected receive $1 for every shirt sold, and their work becomes part of something that helps others.
Get in touch at creative@26shirts.com.
Get Involved
There's more than one way to make a difference.
Shop our current campaigns, explore The Vault, or request a campaign for someone who could use a little help.
Every shirt has a story. Every purchase makes a difference.
Contact Information
26 Shirts, Inc.
2205 Kenmore Ave., Suite 100
Buffalo, NY 14207
Email: support@26shirts.com