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    The Need

    Real Men Wear Pink, beneficiary

    Real Men Wear Pink was born out of a desire for men to have a unique way to help in the fight against breast cancer. Real Men Wear Pink gives communities the opportunity to nominate local male leaders to spearhead fundraising efforts for the American Cancer Society's breast cancer initiatives.

    These initiatives include promoting early detection and prevention, funding groundbreaking research, and giving patients support wherever and whenever they need it. Because of the passion of supporters like you, Real Men Wear Pink is helping to save more lives from breast cancer.